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Today I want to talk about the Total Wordpress theme by WPExplorer. We'll look at the theme features and talk with AJ Clarke, the developer of Total. I have been using Total since 2014. Before I found the theme, I was using a different Wordpress theme for every site. Wordpress themes tend to have limited customization abilities. If you use the same theme for all of your sites they end up looking the same, even with custom CSS. This means learning a new theme every time you build a site. This also means finding glitches in the code, things don't work right, etc. I have used a ton of themes since I started using Wordpress over 10 years ago; Avada and many more. Every time I'm left feeling like "I wish it did this." I don't have that problem anymore with Total. It just DOES. It could be the poster child for Nike. Total is completely customizable. You really can create an unlimited amount of designs. It's truly insane. The day I installed this theme and saw what it could really do, I nearly cried. Yeah, I know… You're thinking "Get a life, nerd." and I DID - After I started using Total, my life literally changed. No more tears of frustration, but tears of joy. Now, all that said I'm not the type of person that gets stuck in a comfort zone. I assess every website and do what the site needs, not what I want. Sometimes we use a different CMS if that is required. For the most part, most of the sites I do fit perfectly into Wordpress. I have yet to build a site that couldn't go into Total if we're using Wordpress. Let's talk about why…
Updating your site has great benefits for Search Engine Optimization (SEO) and marketing. The more you update your site and make the pages change, the more you get indexed by the search engines. If they see you're frequently serving up fresh, relevant content, your rank will improve. It also keeps your audience coming back to see what you're up to. Sometimes people just don't have the time or ability to update their sites often. If content is difficult to generate for you, site updates should be done carefully so you don't waste the content you do create. It is best to space out those updates if you don't have a lot of content so you don't: 1) Spam folks with your updates. 2) Miss the search engines seeing your updates. As of now, search engines aren't real time. The average site gets spidered about once every two weeks, give or take. Google played around with a real-time beta years ago, but discarded it. If you post two blog articles on the same day, or even within a week of each other, the search engines most likely won't see that you've update twice since they were there last. They will only see the current page and determine if it is different than the last time they were there. This information goes hand-in-hand with getting quality blog posts written. It is better to have one really great article than ten short and poorly written ones. I'm just gonna say it: No one likes to write blog posts. It's time consuming, and sometimes very difficult. If it was fun or easy, all websites would be chocked full of juicy blog posts. My point: If you're lucky enough to get your hands on good content, don't waste it by posting too much at one…
This post will be the place to find current templates for social media skins. Rather than muck up my other post about social media templates, I thought it would be better to add them here.